Having most recently worked in a communications role I can tell you that any messaging that companies or government departments want directed to the people of New Zealand today generally requires extensive planning, development of target audiences and key messages.
With so many messages, advertisements and social media channels it can be difficult to get people to listen and understand what you’re trying to say.
Leafing through a bag of old post recently, which belonged to my Grandma, it seems that back in the day, if you wanted to direct a message to the public you had the Post Office stamp it on top of letters. Here’s three of my favourites:
One of my favourites from the pile was the unwittingly passive-aggressive note, “post early for Christmas”, which was date-stamped 24 December.
There are a lot of fantastic invites, letters and envelopes in Grandma’s bag so I’ll post on this again soon.